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Topher's Breakfast Cereal Character Guide

Ralston Cereals - Page 3

Big R

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Note: On January 31, 1997 Ralcorp Holdings sold their branded ready-to-eat cereal
business to General Mills. This included its core Chex and Cookie Crisp brands,
along with trademark and technology rights for these branded products.
Ralcorp still makes private-label cereals.

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Dinersaurs

Ralston Cereal Dinersaurs

Ralston Dinersaurs Cereal
Ralston Chex Cereal - Bran Flakes
There were 5 Dinersaurs when they had their own cereal in 1988 and 1989. The cereal featured fruit-flavored dinosaur shapes. There was a T-Rex, Brontosaurus, Triceritops, and two others. Dinersaurs resembling brontosauruses standing around in tee-shirts appeared on boxes of Bran Chex.

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purina

Chex Cow

Ralston Chex Cereal - Bran Flakes
Chex Cow was a white cow with black spots.

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Waffelo Bill 'n' His Horse

Waffelo Bill 'n' His Horse

Ralston Waffelos
Waffelo Bill 'n' His Horse rode for Waffelos, "a sweetened cereal with artificial maple syrup flavor", from 1979 to 1984. Waffelos also came in a blueberry flavor for a short time. It featured Blueberry Critters which were simple minded blueberries with smiley faces that bounced around in the dessert that Waffalo Bill tried to round up, shouting, "Gidyap gidyap lil' blueberry critters". The cereal tasted "like crunchy little blueberry waffles".

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Morning Funnies

Family Circus, What A Guy,
Hi and Lois, Dennis the Mennis,
Luann, Tiger, Beettle Bailey,
Marvin, Popeye, Funky Winkerbean, and
Hagar the Horrible

Ralston Morning Funnies
Morning Funnies (1988-1989) is based on the concept that you like to eat cereal while reading the morning comics. It came in at least ten different "Commemorative Edition" boxes. The first five editions featured Family Circus, What A Guy, Hi and Lois, Dennis the Mennis, Luann, Tiger, Beetle Bailey, and Marvin on the front of the box. The ninth edition featured Popeye, Hagar the Horrible, and Funky Winkerbean in place of Beetle Bailey, What A Guy, and Luann. Every box featured two or three complete comics on the back of the box.

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Moonstones box

Tuneymoon, Majormoon, Bigbum, Crumbum and Merry Moon

Ralston Moonstones
Moonstones "the delicious space-shaped cereal that's out of this world" were produced in the mid-1970s. "The moon, just like every story, has two sides to it. The light side and the dark side. On the light side, we have our basic, honest, hard-working, good guys called Moonbeams. They are led by our hero, Majormoon, who's the obvious choice to be the leader because he majored in cerealogy at Moon University."

"The Moonbeams are the guys you can thank for making delicious fruity-flavored Moonbeams cereal. A cereal, so delicious, so crunchy, that the formula is kept absolutely secret."

"Which now brings us to the dark side of the moon. And who lives there? The bad guys. They're called the Moonbums, and they're led by the Bigbum, the biggest bum of them all."

"They're the laziest bunch of bums to ever roam the face of the moon. As a matter of fact, they're so lazy the only thing they ever work at is getting their dirty hands on the secret formula. So they can have Moonstones all to themselves."

"They've tried everything Bigbum could think up. Which isn't very much. But they're still trying. Yes, even now as you eat your Moonstones here on Earth, the Moonbums are plotting up there on the moon."

Animated by Dean Yeagle.

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Ralston Wheat Germ Weightlifters

Wheat Germ Weightlifters

Ralston Instant Ralston
Ralston Wheat Germ Weightlifters
The Wheat Germ Weightlifters helped illustrate that you get "twice as much wheat germ as in whole wheat". Instant Ralston "cooks in 10 seconds". (Who needs a microwave?)

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trolls

Trolls

Ralston Cookie Crisp
Trolls made a cute appearance on boxes of cookie crisp along with the 3 main characters (cop, crook and dog). It was mainly a "prize inside" type giveaway.

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Ruth Buzzi

Ralston Chex
An animated Ruth Buzzi (from Laugh-In fame) pitched Ralston Chex sometime in the 1970's.

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Robin Hood

Robin Hood

Ralston Prince of Thieves
The famous English hero Robin Hood appears in this 1991 cereal ripoff attempting to capitalize on the successful Morgan Creek Productions movie "Robin Hood: Prince of Thieves" staring Kevin Costner in the title role.

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Baseball Players

Baseball Players

Ralston Breakfast on the Run
(1990) The three Ralston Baseball Player youngsters graced this complete breakfast-in-a-box. It included 1.25 ounces of frosted flakes, 8 ounces of 2% milk, and a spoon.

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Double Chex Twins

Double Chex Twins

Ralston Double Chex
Double Chex Twins (1990) represented this crispy rice and hearty wheat cereal.

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Black Knight

Black Knight

Ralston Wheat Chex
Not much is known about the Wheat Chex Black Knight who appeared in the 1950's or 1960's.

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3 Bears

3 Bears

Ralston Crispy Rice
The Three Bears (Papa Bear, Momma Bear, and Baby Bear) highlighted this early Ralton cereal.

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purina

Mr. Waffles

Ralston Mr. Waffles
Mr. Waffles (1965-1966) was an Englishman with a bowler hat and a mustache. Mr. Waffles "the first unsinkable cereal" was available in Original, and Banana (shown). The box reads "Tiny Toasted Waffles Sugared-Up For You!"

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purina

Harold Evilchap

Ralston Mr. Waffles
Harold Evilchap was a nemises of Mr. Waffles. Shown is a Harold Evilchap hand puppet premium from the Ralston Purina cereal Mr. Waffles featuring the villain character, with black mustache, frown and clenched fists. The legend on the front says "HAROLD EVILCHAP from Mr. Waffles copyright Ralston Purina Co. 1966". The back is clear plastic.

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Steve Urkel

Steve Urkel

Ralston Urkel-O's
Urkel-Os Box
Urkel-O's (1991) were based on the Steve Urkel character (played by Jaleel White) on the TV sitcom "Family Matters". One box (not shown) featured Urkel dressed up in red-and-white-striped pants and a blue overcoat wearing a large drum with his face and the words "Urkel for President". The cereal itself was comprised of 11 ounces of banana and strawberry flavored rings (O's) and featured a free campaign button inside which read "Urkel for Prez!". The cereal's slogan? "Get Urkel-ized with Urkel-O's!".

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Chexmates

The Chexmates: Jessie Jane, Chexter, and Chop Louie

Ralston Corn Chex
Ralston Rice Chex
Ralston Wheat Chex
Jessie Jane, Chexter, and Chop Louie (left to right in image) were known as The Chexmates. They appeared in animated adveture ads in 1968.

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If you see any information which needs to be corrected, or have any information or
graphics to add, I would like to hear from you. Please e-mail me.
© 1999 Topher
Reloaded 2015

Thank you for visiting. Aloha!

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Disclaimer: This is a non-commercial site with the sole purpose of assisting visitors in locating information on their favorite breakfast cereal characters. All of the names, characters, brands, and icons listed here are trademarks of Ralston or their respective parent companies and cannot be used for commercial purposes. Enjoy Ralston cereals and support your favorite characters!

Most of the non-icon images on this site have been painstakingly removed from cereal boxes or original advertising cels and enhanced for your enjoyment. You are welcome to link to this page, but please do not link to any individual images or borrow any images for use on another website. Thank you.

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